Utah & Mormons, Basshunter, and the Gay Market - November 11.08

Utah Leaders Push Forward on LGBT Rights Legislation

In the wake of Proposition 8, pro-gay Equality Utah is taking the comments of Mormon Church elders as a signal to move forward with legislation that will expand the rights of gays and lesbians in the state, reports The New York Times. Defending their members' estimated $20 million contribution to the passage of California's gay marriage ban, leaders of the Church of Jesus Christ of Latter-day Saints said they are not antigay and wouldn't deny certain legal protections to gays and lesbians.

Read more of "Utah Leaders Push Forward..." on Advocate.com! (Click!)

Basshunter - DotA

If you haven't heard a song by Basshunter by now, you've got to be living under a rock. Or just have no taste in music. His songs have been topping UK charts for now, with songs like DotA and Boten Anna. And, of course, the gays love it, since the songs exhibit a particularly nice dance beat. Sure, I can't understand a word he's saying and the video is pretty cheesy, but it's good to dance to and, well, it doesn't hurt that he's pretty attractive too. Check out the alternate version of DotA below. (And for the hetero guys/lesbians out there, don't worry, there's a pretty attractive girl on there too.)

For the original DotA video, click Here!

Questions for the GSA:

Q: Are there any products that are aimed especially for the LGBT community?

A: Yep. In business and advertising there is actually the use of the term "Gay Market" to aim products and advertisements targeted specifically for the LGBT community. 

Aside from the products you find in gay-centered media (I.E OUT magazine or the LOGO channel) which include things from apparel to legal services and gay-friendly hotel resorts, you'll find things on occasion Levi's Jeans commercials showing same-sex flirting, or music collections called things like "Pride Hits".  For example, the site LoveandPride creates jewelry specifically for the LGBT community.

If you walk into (almost) any Barnes & Noble, you'll also find the Gay section, which includes a bunch of gay literature. Sometimes, artists also use the gay community as a target audience (some notable diva's include Madonna and Janet Jackson). 

 

Remember, if you have any questions you'd like to ask the GSA, click Here to ask! All questions are anonymous :D!

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